THE HAIR HAS ENTERED THE CHAT

TRUMP
NEW HAIR.

Same Donald. New hair.
An entirely unreasonable amount of aura.

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✳A new look. A new internet obsession.

Trump with his new brown hairstyle, surrounded by a bright orange glow

THE GLOW UP IS REAL.FIG. 01 — NEW HAIR ERA

KEEP SCROLLING. IT GETS HAIRIER.

01 / THE MEME LORE

ONE PHOTO. A WHOLE NEW ERA.

IT STARTED
WITH A HAIRCUT.

He stepped off the plane. The internet zoomed in. Somewhere between the new brown hair and that yellow tie, an ordinary airport photo became everyone’s business.

Then came the edits. The orange outline. The completely unnecessary aura. Trump New Hair is the internet doing what it does best: taking one detail way too far.

See the post that started our rabbit hole

Two close views of Trump’s darker hairstyle and yellow tie — THE PHOTO THAT HAD EVERYONE ZOOMING IN↗ THE HAIR.

The new look.

A darker shade. A different part. The timeline notices immediately.

The glow up.

Add an orange aura. Turn the contrast up. Let the group chat take over.

The hair era.

The photo leaves the airport. The meme takes a flight of its own.

02 / THE CHART

WATCH THE NEW ERA.

The hair has a storyline.
This is where the market gets its say.

THE TIMELINE IS STILL TALKING.

GOOD HAIR.
GREAT MEME.

Enter the conversation

TRUMPNEW HAIR.

IT STARTEDWITH A HAIRCUT.